The MOST INSTAGRAMMED Tourist Attractions in Northern Ireland

Ever since Instagram (an app which shares images and video content) sprung onto the scene, people from all over the world have been snapping pics and curating visual content.

In an era which is greatly defined by our social media presence, it comes as no surprise that travel images are one of the leading types of content on Instagram.

Recently, Maldron Hotel Belfast City conducted a survey to reveal what the most Instagrammed tourist attractions in Northern Ireland were. Here is what they found!

The Survey

The survey looked at key tourist destinations in Northern Ireland in a bid to expose what places were most “Instagram-worthy”, based on the volume of hashtags.

Francine O’Hagan, Sales & Marketing Manager at Maldron Hotel Belfast City explains, “this survey tallies up consistently with visitor numbers to The Giants Causeway visitor centre and caused no initial surprise.”

She went on to say, “This attraction continues to be one of the most popular in the north, especially with foreign tourists.”

“I also expected the Dark Hedges to feature on top considering the huge popularity of Game of Thrones”.

The Results

10. Belfast City Hall – 19,965 hashtags

Location: Belfast City Hall

In tenth place came Belfast City Hall, a majestic neoclassical building dominating the cityscape in Donegall Square in Belfast city.

9. Tollymore Forest Park – 20, 844 hashtags

Credit Chris Hill

Tollymore Forest Park slid in at ninth place. And, with its leafy green forest ways and enchanting atmosphere, it comes as no surprise that Instagram-lovers are posting pictures of this place in Northern Ireland.

8. St. Georges Market – 21,322 hashtags


St. Georges Market was the eighth most Instragammable place in Northern Ireland and given its popularity on the tourist trail, as well as being a favourite of Belfast locals, we can see why this attraction made the list.

7. Dunluce Castle – 31,204 hashtags

Dunluce Castle came in eighth place. Given that it looks like something out of a fantasy land there’s no wondering why this castle ruin is so popular on the Instagram app.

6. Cavehill – 39,701 hashtags


This stunning vista, which overlooks Belfast city, is as enchanting as they come. It slotted in at number six on the list of most Instagrammed tourist attractions in Northern Ireland.

5. Titanic Belfast and Titanic Quarter – 58,712 hashtags

Another major tourist attraction in the capital of Northern Ireland, Titanic Belfast and Titanic Quarter made the list at number five. It is also one of the most iconic things to do in Northern Ireland.

4. Carrick-A-Rede Rope Bridge – 61,651 hashtags


Those enjoying the epic Coastal Causeway scenic drive are likely to stop at this cinematic spot. And with that being said, the Carrick-A-Rede Rope Bridge came in at number five on the list of most Instagrammable places up North.

3. The Dark Hedges – 63,993 hashtags

Dark Hedges

Immortalised by the HBO series Game of Thrones, this natural site in Northern Ireland, is well worth a visit and clearly, we’re not the only ones to think so!

2. Mourne Mountains – 109,125 hashtags

This epic mountain range in Northern Ireland is as Instagrammable as they come. Favoured by hikers, hillwalkers and nature enthusiasts, the Mourne Mountains came runner up on most Instagrammed tourist attractions in Northern Ireland.

1. Giant’s Causeway – 239,582 hashtags


Surprise surprise! This UNESCO World Heritage site won the top spot on the most Instagrammed tourist attractions in Northern Ireland.

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